How Apple Got Everything Right By Doing Everything WrongWired: Tech Biz

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Wired Technology

• March 19, 2008
• 

  How Apple Got Everything Right By Doing Everything WrongWired: Tech Biz

  Posted: March 19th, 2008, 6:00am by Leander Kahney

  Apple succeeds by going against Silicon Valley wisdom, ignoring business best practices, bucking the "don't be evil" ideals Google has tried to uphold. Wired.com's Leander Kahney, author of the new book "Inside Steve's Brain" (due out this spring) and the Cult of Mac blog, explores why for Steve Jobs, the regular rules do not apply.